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Category: Industry News

Why Are Squishy Sex Toys So Popular Right Now?

  By Rachel Sommer, Ph.D. May 7, 2025 May 7, 2025 Industry News
A woman hugging squishy toys

Why is everyone raving about squishy sex toys? From sensory bliss to emotional healing, here’s what makes them the new must-have. Let’s get one thing straight—squishy sex toys aren’t just a passing trend. They’ve quietly elbowed their way onto shelves, into bedrooms, and yes, into the hands of even the… Continue reading

Why Are Furry Sex Toys So Popular Right Now?

  By Rachel Sommer, Ph.D. January 7, 2025 January 7, 2025 Industry News
Two furries at a fandom convention

Over the years, I’ve seen intimacy trends come and go, but one of the most interesting ones recently is the rise of furry sex toys. These soft, plush, and often animal-shaped products are flying off the shelves faster than you can say “velvety caress”. It’s a curious phenomenon, combining fantasy,… Continue reading

Why Are Glass Dildos So Popular? (And Are They Safe?)

  By Sandra Larson October 11, 2024 October 30, 2024 Industry News
Glass dildos

I’ve been reviewing sex toys for almost 10 years and I can tell you one thing for sure: glass dildos are having a moment. It’s like everywhere you look, people are raving about them. But why are glass dildos captivating so many hearts (and other parts)? Let’s get into it… Continue reading

Why Are Tentacle Dildos So Popular Right Now?

  By Sandra Larson October 9, 2024 May 20, 2025 Industry News
A woman surrounded by tentacles

It’s no secret the sex toy market has some crazy stuff, but few products have piqued our interest like tentacle dildos. They’re everywhere and everyone is asking, “What’s the big deal?” As someone who’s been selling, testing, and sometimes laughing at sex toys for years I’m here to get to… Continue reading

How’s It Like Working in a Sex Toy Store?

  By Tim Larson September 23, 2024 March 3, 2025 Industry News
A man working in a sex toy store

If someone had told me in college I’d be working in a sex toy store I would’ve laughed. Fast forward a few years and there I was, part-time job in hand, standing behind the counter of a store that sold everything from vibrators to lingerie. I’ll admit it was an… Continue reading

Celebrity Sex Toys: How Stars Are Shaping Sexual Wellness

  By Rachel Sommer, Ph.D. August 26, 2024 March 3, 2025 Industry News
Celebrities on the red carpet

When you think of celebrities you probably think of red-carpet events, blockbuster movies, or chart-topping albums. But in recent years several mainstream stars have gone into a different kind of business – one that’s all about empowerment, pleasure, and breaking down taboos. That’s right. We’re talking about the growing trend… Continue reading

The Sex Toy Development Process Explained: Both Science & Art

  By Rachel Sommer, Ph.D. August 18, 2024 August 18, 2024 Industry News
A man brainstorming ideas for a sex toy development process

Developing a brand new sex toy is similar to making the perfect recipe—you need the right ingredients, exact measurements, and a pinch of creativity to make it all come together. But what really goes into making a product that’s both pleasurable and practical? Let’s get into the journey of the… Continue reading

Why Is the Market for Sex Toys Booming?

  By Rachel Sommer, Ph.D. August 6, 2024 March 3, 2025 Industry News
A couple hugging

The sex toy market is booming and it’s due to many societal, technological, and cultural changes. Everything from cultural acceptance to technological advancements plays a role. Let’s break down the reasons behind this hot market in this article, with help from statistical data and industry experts. Cultural Acceptance and Normalization… Continue reading

Why We Need A Sex Toy Emoji

  By Tim Larson July 21, 2024 July 21, 2024 Industry News
Emojis on a phone

In the digital age emojis are a part of how we communicate. From expressing emotions to conveying complex ideas they are a powerful tool in our online interactions. But there’s a big gap in our lexicon—a sex toy emoji. This article will explore why we need one with expert opinions… Continue reading

Interview With A Sex Toy Tester: Tim Larson’s Journey

  By Rachel Sommer, Ph.D. June 24, 2024 June 24, 2024 Industry News
Various sex toys

Tim Larson has been a well-known face in the sex toy industry for many years. In 2016, he transformed his small hobby into a professional career, co-founding My Sex Toy Guide with his wife, Sandra, becoming a leading voice in the industry and a champion for body-safe pleasure. Recently, he… Continue reading

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